Mobile Video and TV in the US: An assessment
January 2010
Document at a glance
Printed page length: 34
Number of figures and tables: 23
Sets of forecasts: 15
Read contents and extract here.
To order, please complete this
form and email it to steve.smith@codarc.co.uk.
Abstract
This is the second report to arise from our international study
of mobile TV and video. Running to 34 pages, it is a thorough assessment
of mobile video and TV in the US. It includes user and traffic projections, in-depth analysis of challenges and opportunities,
and recommendations throughout.
What this report will give you:
- Analysis of ATSC-M/H mobile TV, including background, technology,
roll out, devices, and user forecasts to 2015
- FLO TV analysis, including background, technology, content,
devices and subscribers
- Comparison between FLO TV and ATSC-M/H, and impacts of ATSC-M/H
upon FLO TV
- Mobile video – hindrances and drivers to take up
- Mobile video user forecast to 2015 separately for mobile phones,
and notebooks and netbooks
- Mobile video traffic forecasts separately for mobile phones,
netbooks and notebooks to 2015
- Forecasts to 2015 around 3G+ mobile phone, smartphone and Wi-Fi
phone ownership, sales, and mobile internet use
- Analysis of behavior around mobile video and TV
- Analysis of usage across different types of mobile video services
- Analyses of personalization and applications
- Intentions of mobile phone users around mobile TV and video
- Monetisation, including advertising and subscription
- Mobile video subscription revenues to 2015
- Post purchase support
Subjects interrogated include:
- ATSC M/H
- FLO TV
- Mobile video via phones, laptops and netbooks
- Behavior
- Hindrances to uptake
- Monetisation
- Forecasts for 2009-2015 around ATSC M/H users; mobile video
users separated by mobile phones, laptops and netbooks; 3G+ phone
owners; mobile internet users separated by mobile phones and smartphones;
sales separated by mobile phones and smartphones; sales of Wi-Fi
phones; video traffic separated by mobile phones, and laptops
and netbooks; and mobile video subscription revenues
Cost:
Single User License: US$1,500 / Euros1,000
Enterprise Wide License: US$2,500 Euros1,695
Read contents and extract here.
To order, please complete this
form and email it to steve.smith@codarc.co.uk.
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